Beket AI

Frequently asked questions

Answers about beket.ai, AI presence audits, and how Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) shape what AI models say about your business.

What is beket.ai?
beket.ai is an AI presence audit and optimization tool that analyzes how large language models — including ChatGPT, Google Gemini, and Perplexity — describe your business to users. It identifies inaccuracies, omissions, and inconsistencies in those AI responses, provides a prioritized plan to fix them, and automates optimization so your AI presence can adapt in real time.
What does beket.ai do?
beket.ai submits standardized queries about your business to major AI models, scores the accuracy of their responses against your ground-truth business data, and generates an audit report with specific, actionable fixes ranked by impact.
Who is beket.ai for?
beket.ai is for anyone who has a presence worth representing accurately — businesses, agencies, brands, creators, influencers, public figures, nonprofits, and beyond. If AI models are answering questions about you or your organization, beket.ai helps ensure those answers reflect who you actually are.
How does beket.ai work?
beket.ai works in five steps: (1) you enter your business name and website; (2) beket.ai queries ChatGPT and Google AI Overview with standard questions about your business; (3) responses are scored for accuracy, completeness, and consistency; (4) a report is generated with prioritized fixes; (5) ongoing monitoring tracks improvement over time as AI models update.
What is Answer Engine Optimization (AEO)?
Answer Engine Optimization (AEO) is the practice of shaping how AI answer engines — like ChatGPT, Google AI Overviews, and Perplexity — describe your business when users ask about it. Unlike traditional SEO, which competes for ranked links, AEO focuses on the direct answer the model gives, making sure it's accurate, complete, and grounded in your real business data.
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is another name for the same discipline as AEO: optimizing how generative AI models represent and recommend you. The terms are used interchangeably — both describe the work of being accurately discoverable and correctly described inside AI-generated answers, rather than in a list of blue links.
How is AEO/GEO different from traditional SEO?
SEO optimizes for the search results page — the ranked list of links. AEO/GEO optimizes for the answer itself: the synthesized response an AI model gives without showing a list. SEO asks 'how do I rank higher?' AEO/GEO asks 'what does the AI actually say about me, and is it right?' They're complementary, but the signals and tactics differ.
Which AI models does beket.ai check?
beket.ai focuses on the major consumer AI platforms — including ChatGPT, Google Gemini and AI Overviews, and Perplexity. We query the engines people actually use to ask about businesses, and we expand coverage as new platforms gain traction.
Does beket.ai manipulate or 'game' AI models?
No. We don't plant falsehoods or trick models. We correct inaccuracies and make your true, verifiable information easier for AI to find and cite. The goal is for machines to describe you the way you'd describe yourself — accurately — not to deceive them or the people relying on them.
How does beket.ai score accuracy?
beket.ai compares each model's answers against your ground-truth business data — the facts you confirm are correct. Responses are scored for accuracy, completeness, and consistency across platforms, and issues are ranked by impact so you know what to fix first.
Can beket.ai fix issues automatically?
Where a fix can be automated — structured data, metadata, crawler directives, and similar on-site changes — beket.ai applies it directly. For changes that live off-site or need your input, we provide prioritized, step-by-step instructions.
How often is my AI presence monitored?
AI models change frequently, so beket.ai re-audits on an ongoing basis and tracks how your scores move over time. If a model starts getting something wrong, or your information drifts, you'll know.
Who can use beket.ai — is it only for big companies?
No. beket.ai is for any business, brand, agency, creator, or organization that AI models talk about. Whether you're a local business or a national brand, if people ask AI about you, accuracy matters.