How much does AI visibility tracking cost?
AI visibility tools mostly price on three dials: how many prompts you track, how many AI engines you check, and how many websites you cover. Compare plans on those three, not on the headline price. The figures below are the published list prices as of November 2026, in US dollars, and exclude tax.
Published prices, monthly, in US dollars
| Plan | Monthly | Prompts | Engines | Websites |
|---|---|---|---|---|
| Beket AI Pro | $49 | 50 | 3 | 1 |
| Beket AI Agency | $245 | 50 per website | 3 per website | 5, the monthly minimum |
| Otterly Lite | $29 | 16 on 4 engines, or 21 on 3 | You choose, at least 3 | Unlimited brands, 1 workspace |
| Otterly Standard | $189 | 120 on 4 engines, or 161 on 3 | You choose, at least 3 | Unlimited brands and workspaces |
| Otterly Premium | $489 | 403 on 4 engines, or 537 on 3 | You choose, at least 3 | Unlimited brands and workspaces |
As of November 2026, Beket AI Pro is $49 a month per website for 50 prompts checked daily on 3 engines. Billed annually, that plan is two months free, or $490 a year. Beket AI Agency is $245 a month for 5 websites when billed monthly, with daily tracking, white-label reports and multi-client support. Each of those 5 websites gets 50 prompts on 3 engines. Billed annually, Agency starts at one website and is two months free. Beket AI's free plan is a one-time audit of 25 unbranded prompts across ChatGPT, Perplexity and Google AI Overview, with no credit card, at beket.ai.
On Otterly's pricing page and help center, as of November 10, 2026, Lite is $29 a month, Standard is $189 a month and Premium is $489 a month. Prompt counts now depend on how many engines you choose: Lite includes 16 prompts on 4 engines or 21 on 3, Standard includes 120 or 161, and Premium includes 403 or 537. Every paid plan can track the engines you pick from ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot, Google AI Mode, Gemini and Claude, with a minimum of 3. Annual billing is 15% off. Otterly also displays euro prices depending on your location.
Add-ons change the total
- Beket AI Pro: 25 more prompts cost $25 a month, an additional engine costs $19 a month, and an extra website costs $49 a month, the same as the Pro rate. Claude, GPT and Grok are $75 a month per 25 prompts.
- Otterly: Standard can add 5,000 credits for $65 a month, and Premium can add 10,000 credits for $99 a month. Lite has no credit packs. One credit is one prompt checked once on one engine, and Claude uses 3 credits per check. Those credit-pack prices are the US-dollar figures in Otterly's November 10, 2026 announcement; the pricing page may show them in euros.
Price a real setup before you choose: the prompts you need, the engines your customers use, and the sites you cover. Then compare the totals. For a side-by-side of Beket AI and Otterly, see Beket AI vs Otterly. For how the wider tool set compares, see AEO tools compared.
Check the price before you buy
These figures were read on November 10, 2026, from each vendor's public pricing page and, for Otterly, from its help center updated the same day. Prices change, and they exclude tax. Open the vendor's page before you commit.
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